On The Bold and the Beautiful, John McCook famously plays Eric Forrester, but he has been with the Bell family and CBS for over 50 years. He marked a milestone for the show today.
The Bold and the Beautiful is on the move

Since The Bold and the Beautiful’s first episode, which aired on March 23, 1987, John McCook has been part of the show’s cast as the family patriarch, Eric Forrester. He and Katherine Kelly Lang, who plays Brooke Logan, are two of the original cast members still on the show today. However, that isn’t the history that he was marking today to his fans. The actor took to his Instagram account to explain another major marker in the show’s timeline.
Showing a photo of himself sitting at a desk with a director’s chair with his name on it and an applause sign above him, he captioned, “50 years ago I was Lance Prentiss on The Young and the Restless then in 1987 I became Eric Forrester on The Bold and the Beautiful. Today I’ve spent 50 plus years at CBS Television City…my dressing room now is empty and our show will be moving over to The Sunset Las Palmas Studios where it will rebuild, refresh and enlarge our sets, bringing back the old glitz and glamour of our show. Stay tuned for what’s ahead and spread the good news. Soap Opera is here to stay…”
Going from fake L.A. to its sister show’s Genoa City was easy for many years. The cast and crew could simply walk down the hall at their Television City studio and choose to turn left or right between B&B and The Young and the Restless.
But now, B&B’s production is moving. About two and a half miles away is Sunset Las Palmas Studios, and that’s where the show will be calling home. After its summer hiatus, filming at the new studio will begin on August 19th.
Bradley Bell, B&B’s head writer and executive producer, told Deadline last month, “It’s been an extraordinary 38 years at Television City, where we have produced over 9,600 episodes of The Bold and the Beautiful. As we look ahead, we’re excited to begin this next chapter at Sunset Las Palmas Studios — continuing our production in the heart of Hollywood and the great state of California.”
Watch The Bold and the Beautiful weekdays on CBS or stream on Paramount Plus.