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Nick Viall, a reality television personality and podcaster, recently signed a $30 million deal with podcast hosting company, Libsyn, as per a report on The Ankler. According to Natalie Jarvey reporting on the Ankler, Viall’s long term deal includes revenue sharing agreements on sales, distribution and hosting rights for Viall’s media company, Envy Media.
Safe to say, this deal would lead to a significant rise in Nick Viall’s net worth. As of 2024, Hot New Hip Hop notes that Eric Singer reported that Nick Viall’s net worth was $7 million.
US Weekly reports that Viall, during his conversation with Jarvey, spoke about landing the $30 million deal and said,
“I’ve been acting like The Viall Files has been competing with the top 1 percent of podcasts ever since it existed. Now I feel like I actually am…We can apply our playbook of what’s made ‘The Viall Files’ successful to the other shows we want to produce.”
In an interview with The Daily Beast, Viall spoke about the direction his show has taken, saying,
"Why can’t we operate like a Good Morning America? Why can’t we operate like an Ellen Show? When it comes to what people are actually listening and paying attention to, it’s shows like mine."
Nick Viall’s early career earnings explored
Before Viall became a popular television and podcast personality, he worked as an account executive for a Chicago based company, according to Bustle. The news outlet reports that Viall’s role in the company, Sales Force, revolved primarily around managing its relationships with its clients. As per Idol Persona, Viall’s salary was around $100K per year, which according to the report, was the average salary of an account executive in 2019.
Viall first appeared in the reality television show, The Bachelorette, as a contestant in 2014. At the time, he did not win any prize money for his appearance on the show. Idol Persona mentions that contrary to popular belief, the reality television series does not pay its contestants.
However, the popularity that Viall achieved as a contestant on the show played a part in his eventual career transition into a media personality, a career change which would eventually make Viall a millionaire.
The fame that Viall achieved by appearing on multiple editions of the The Bachelorette, allowed him to monetise his popularity with brand endorsements.
In 2017, Viall appeared as The Bachelor in its Season 21. Unlike his previous appearances on The Bachelorette, Viall played the lead in The Bachelor, with the female contestants of the show competing to be his romantic partner.
The exact details of the deal that Viall struck with the makers of the reality show have not been made public. However, The Business Insider reported that the average salary for the lead of the show is $100,000.
Nick Viall’s sources of income post his reality television stardom explored
After his lead appearance on The Bachelor in 2017, Nick Viall was roped in for several competition-based reality television shows. He appeared in Dancing with the Stars Season 24, where he was eliminated in sixth place. As per Business Insider, Viall made more than $125,000 for his appearance as a contestant on the show.
Viall’s popularity was not limited to reality television. He made star appearances in television movies and series like A Christmas Cruise and General Hospital.
Viall’s earnings from film and television appearances have not been made public, however, it has been reported that his podcasting enterprise has been a major source of his income, even before he struck the multi-million dollar podcast deal in 2025.
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As per Totempool, Nick Viall makes about $10,000 per episode of The Viall Files, a podcast which he hosts and covers topics like pop culture, relationships and life challenges. The podcast releases three to four episodes each week, which corresponds to a separate theme.
As per Variety, in early 2024, Viall set up a media company called Envy Media. Viall’s podcast, The Viall Files, comes under the media company’s banner, which also produces podcasts like Disrespectfully, hosted by Katie Maloney and Dayna Kathan, and Humble Brag, hosted by Crystal Kung Minkof and Cynthia Bailey.
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