Lamar Jackson, the Baltimore Ravens quarterback, shared a short faith message on X on August 18, 2025. The message came from conservative activist Charlie Kirk. It said, “It’s all about Jesus.” After Jackson reposted it, some people online were upset. Others defended him. The story was then picked up by news sites and social accounts that said he was “facing backlash.”
Jackson often shares Bible verses and simple messages about God. His timeline already had posts like “God is Good.” That pattern is noted in coverage of his account. But this time the reaction was louder because the post came from Charlie Kirk, who is a political figure as well as a religious voice.
Some sports news accounts on X also told followers that Jackson was getting heavy criticism for the repost. They did this by sharing screenshots and replies under the post. These accounts helped the story spread fast.
What did Lamar Jackson repost, and why did it draw attention?
The message NFL player Lamar Jackson shared was very short: “It’s all about Jesus.” The words are not political on their face. However, the author of the original post, Charlie Kirk, is a well-known conservative activist. He founded Turning Point USA. He also runs faith-focused events that tie religion to civic action. Because of that, many people see Kirk as a political figure first, not just a religious voice.
Kirk and his group have been in the news for their role in Republican politics and their strong stance on culture and faith. That background is part of why some users reacted when they saw Jackson boost a Kirk message, even though the line itself was about Jesus and not policy.
Coverage after the repost mixed two things: Jackson’s open Christian faith and Kirk’s public identity in politics. Reports said the quarterback’s faith posts do not usually cause a stir. But the Kirk repost did, because people linked the messenger to his political work. That turned a short religious line into a larger debate about who wrote it and what that means.
Several sites and social pages framed the reaction as “outrage” or a “backlash.” They pointed to replies under Lamar Jackson's repost and to quote-tweets that criticized either Jackson or Kirk. At the same time, many users praised Jackson for sharing a message about his faith. So the response was split. It was not all one way.
Why is there backlash, and what is the wider context?
The reason for the backlash is less about the words “It’s all about Jesus” and more about who posted it first. Many fans and readers know Charlie Kirk as a political organizer. To them, sharing his content can look like endorsing his politics. Critics said that is why they were upset. Supporters said Lamar Jackson was simply declaring his faith and not making a political point.
Lamar Jackson's faith is not new. He has talked about God before and after games. He has shared Bible verses and prayers on social media in the past. That is part of his public image. What changed this time was the link between faith and a figure who is seen as political. That link is what drove headlines and fast reactions online.
Some outlets and accounts highlighted harsh replies to Jackson. Others posted praise for him. That is common when a topic touches both faith and politics.
As of now, there was no sign of team discipline or league action linked to the repost. Reports said Fox News Digital asked Lamar Jackson's representatives for comment. No public reply was shared in that report. The Ravens did not issue a formal statement about the social media post. The wait is to see if this turns into a bigger issue than it already is.
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