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3. Gucci vs. Guess
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Gucci sued Guess in 2009 for trademark infringement, alleging the brand had copied its well-known designs, such as the green-red-green stripe and the interlocking "G" logo. Gucci alleged damages, claiming that the similarity between the two brands would likely cause consumers to mistake one for the other. Per FashionLawBusiness, Guess agreed to pay damages, in 2012. However, Gucci filed several more lawsuits against Guess in different countries, per the outlet.
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Edited by Nimisha
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