15 biggest fashion lawsuit battles that had entire industry on toes

Published Dec 31, 2024 12:49 ET

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7. Levi’s vs. Guess

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Levi Strauss & Co. sued Guess Inc. in January 2024 over alleged trademark infringement of its signature pocket tab. Levi’s argued that Guess’ pocket designs were too similar, leading to potential consumer confusion. As per FashionLawWatch, Levi's, themselves dismissed the lawsuit, reportedly after a settlement.

Edited by Nimisha