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MBC's Virtual Live Festival 2025 is set to be held at the Sangam Munhwa Plaza outside MBC headquarters from October 18, 2025, to October 19, 2025. The festival is set to feature a mix of virtual and real artists, including AI-based solo artist nævis as well as PLAVE, RIIZE, and NMIXX.
Tickets for the Virtual Live Festival will be available via Coupang Play sometime during September 2025, with the exact ticket date details to be announced in the near future.
Virtual Live Festival was announced via a post on the official X page of MBC on August 28, 2025:
"The lineup, unveiled amid fervent anticipation, includes K-virtual idols who are opening a new chapter in K-POP culture with their diverse activities, as well as top-tier K-POP artists who are loved across generations and borders..."
The statement continued:
"In addition, trending K-POP idols with global fandoms such as NMIXX, RIIZE, and &TEAM, along with Koyote, beloved by all generations, emotional vocalist John Park, and YB, the iconic rock band embarking on a new challenge through a virtual project, are expected to enrich the stage and heighten anticipation."
MBC's Virtual Live Festival 2025 lineup
The lineup for MBC's Virtual Live Festival 2025 is as follows:
- PLAVE
- nævis
- Isegye Idol
- Apoki
- Irisé
- Brazy
- Off Equals
- Plan. B
- Virtual Yb.
Virtual Live Festival Traditional Kpop artists:
- RIIZE
- NMIXX
- KISS OF LIFE
- tripleS
- Xdinary Heroes
- Choi Ye Na
- izna
- &TEAM,
- AHOF
- KiiiKiii
- USPEER
- Koyote
- John Park
The MBC headquarters is located in Sangam-dong, Mapo District, Seoul. The plaza is just beside it. It is well collected, with metro stations and other public transport areas.
Coupang Play is a South Korean video-on-demand service that first started in 2020. The service is known for a mix of One Ordinary Day, Anna, and Elite League.
More on the artists playing at MBC Virtual Live Festival 2025
PLAVE is a virtual band formed by Vlast. The band was introduced in 2022 and consists of Yejun, Noah, Bamby, Eunho, and Hamin. nævis is an AI solo artist introduced by SM Entertainment. The virtual band Isegye Idol was created in 2021. The band consists of real people who use virtual avatars. APOKI made her debut in 2019, while Irisé is a band that was introduced by Parable Entertainment in 2025.
Brazy is a duo of Virtual Idol, and Off Equals is a virtual band by NAME X Entertainment. The group Plan. B was introduced by H.LAND Entertainment. Virtual YB is the virtual project of YB, a Korean rock band that was formed in 1996.
RIIZE is a band brought together by SM Entertainment. The band released their debut studio album, Odyssey, on May 19, 2025. NMIXX is a girl group formed by SQU4D, a subsidiary of JYP Entertainment. The group is known for EPs such as Fe3O4: Forward.
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Kiss of Life is a girl group under S2 Entertainment and consists of Julie, Natty, Belle, and Haneul. The group released their latest EP, 224, on June 9, 2025. Triple S is a multinational K-pop group. The group consists of 24 members from the countries of South Korea, Thailand, Japan, Vietnam, Taiwan, and the People's Republic of China.
Xdinary Heroes is a band formed by JYP Entertainment. The band is known for the record Troubleshooting. KiiiKiii is a girl group formed by Starship Entertainment. The group consists of Leesol, Sui, Jiyu, Haum, and Kya.
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