“Well deserved”: Netizens react as BLACKPINK’s Lisa reportedly holds record as highest-paid K-pop idol for posts on Instagram

2024 MTV Video Music Awards - Arrivals - Source: Getty
BLACKPINK’s Lisa reportedly holds record as highest-paid K-pop idol for posts on Instagram. (Photo by Dimitrios Kambouris/Getty Images)

BLACKPINK’s Lisa has her fans hooked to screens with multiple projects lined up for the year. The Money singer reportedly broke the record for the most weekly social media mentions following her set at the 2025 Coachella. Her streak of breaking records hasn't ended yet as she has reportedly become the highest-paid K-pop idol for Instagram posts.

Pop Core took to its channel and noted that per a "latest report from Instagram Analytics Auditor", BLACKPINK’s Lisa tops the list of highest-paid idols for "posts on Instagram." At the time of writing, she has approximately 106 million followers on the social media app and has become one of the most sought-after faces for brands and collaborations. The caption revealed the Instagram audit and noted that,

"she commands an estimated $988,378 to $1.6 million USD per post and approximately $750,000 USD per Instagram Story—underscoring her major impact across music, fashion, and pop culture."

Fans took to the comment section and expressed excitement for the achievement. One fan (@wlovsoo) wrote,

"Well deserved."

Another user (@times39389) wrote,

"Lisas influence is way beyond music she really is the queen of social media."

One user (@TrendStarZoe) added,

"Getting major inspo from BLACKPINK's Lisa! She mixes music with runway-level style—her posts are a dream for beauty and fashion lovers."

Another fan (@LalieM5) swooned over her achievements and wrote,

"Wiith her record breaking endorsements and brand power, she’s really the woman she thinks she is, Boss, Icon, smart, Businesswoman, unstoppable."

BLACKPINK’s Lisa reportedly holds the record as the highest-paid K-pop idol for posts on Instagram

BLACKPINK's Lisa at the BVLGARI Serpenti 75 Years of Infinite Tales Exhibition - Photocall - Source: Getty. (Photo by Han Myung-Gu/WireImage)
BLACKPINK's Lisa at the BVLGARI Serpenti 75 Years of Infinite Tales Exhibition - Photocall - Source: Getty. (Photo by Han Myung-Gu/WireImage)

According to the Instagram Analytics Auditor, BLACKPINK’s Lisa is in the number 4 position of the most influential musicians on Instagram. She also makes it to the top ten influencers in the world, surpassing BLACKPINK.

BLACKPINK’s Lisa's global presence as a solo artist and through BLACKPINK has been undeniable. In less than a month, the singer has dropped two new singles with Maroon 5 and Tyla. Additionally, she has been spotted at events as the brand ambassador for Bose and Bvlgari.

Following her solo endeavours, BLACKPINK’s Lisa is set to reunite with her group on stage after a couple of years of hiatus. Fans are also curious if they will release new music after their reunion. The K-pop group had released their last album, Born Pink, in 2022. In an interview for Variety Magazine on May 3, the singer teased potential new music by the group. She urged her fans and followers to be patient and noted,

“You have to be patient about it. It’s coming soon, I promise. It’s about time.”

Fans congratulated BLACKPINK's Lisa for becoming the highest-paid K-pop idol for posts on Instagram. In other news, the singer is set to kick off the Deadline World Tour with her girl group on July 5.

Edited by Janvi Kapur