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On May 21, 2025, HYBE officially introduced ECHO, the second solo merch line from BTS' Jin, marking a watershed moment in the K-pop idol's ongoing solo journey. The reveal came with HYBE MERCH posting a concept film on their social media pages while making the announcement. This was the first time fans got a glimpse of the outfits and accessories inspired by the album's stunning visual theme. The collection will have its exclusive debut at the Weverse Shop, which is another big step in Jin's growing solo career.
HYBE unveils BTS’ Jin’s ECHO merch: more details
The announcement declared that the product sale shall start on Monday, May 26, 2025, at 11:00 a.m. KST. This implies that fans all across the globe, spread across various time zones, will be able to watch the program on May 25 at 10:00 p.m. CT, 7:00 p.m. PT, and 4:00 p.m. HT. You can only purchase these products at Weverse Shop, which is HYBE's online store. This guarantees that the items are real and will be shipped and delivered on time.
HYBE is also keeping quality control and making sure that the items are real and do not end up having dupes by making sure to not have any disclosed offline or third-party retail agreements for this drop.
Details of the ECHO merchandise
The entire lineup has not been revealed yet, but early revelations suggest that the collection consists of:
- Hoodies featuring designs that exhibit Jin's concepts and the ECHO trademark.
- T-shirts with designs based on the album's lyrics and artwork.
- Enamel pins and keychains that are based on the ECHO logo.
- Decorative photocards and mini-posters were made from the pictures that were on the solo album.
The May 23, 2025, concept video displayed these prototypes in front of gritty punk-rock backdrops that went well with the album's approach.
As the launch date gets closer, the Weverse Shop site preps to provide exact prices and schedules. HYBE has confirmed that shipping will be accessible to all countries. They will also provide American ARMY members a customized shipping plan for the US. Some products could sell out quickly because of past drops, so fans could preorder them before the game even begins.
Fan groups were overjoyed when they heard the news. People on X.com praised the raw and edgy look of the concept video as they shared pictures of it. Reddit users spoke on the staples of HYBE goods during album cycles, such as limited-edition versions and autographed items.
A key milestone in Jin's solo career, the ECHO retail drop brings fans unique pieces of apparel and souvenirs tied to the original concept of the album. Fans are excited since the bargain will only be accessible at Weverse Shop and will start on May 26 at 11:00 a.m. KST.
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