"WHERE IS SWAG II": Fans frustrated as Justin Bieber’s Swag II fails to drop at promised midnight release

Justin Bieber failed to drop Swag II at promised midnight timing, and fans are not happy. The singer on September 4 afternoon in a surprised announcement noted that his Swag II album would be released at midnight. However, just 12 hours before the midnight release timing, the singer on his Instagram stories announced that he was "still making edits" on the album.

As midnight arrived, the album reportedly did not appear on Justin's iTunes or Spotify page, leaving fans frustrated. It's unclear if the album is is going to be delayed further, or if it will appear any minute now since Justin and his team have not spoken about the delay. As of now, the tracklist is not made public either.

As the album was not available to stream, users took to X to express their frustrations.

A user (@astridksalazar) wondered

"If Justin "played" his fans and audience: "Did justin bieber just play us… BECAUSE WHERE IS SWAG II"

One user (@nanzabooo) mentioned that the album is nowhere on Spotify:

"I was promised a Swag II at midnight but I do not see a Swag II on my Spotify"

Another user (@bizzleavenuez) noted that Justin's fanbase has been awake at midnight hours waiting for the album to drop

"Justin making everyone wake up at godly hours just to not release SWAG II on time 😭"

Another user (@ended_everyone) mentioned that they will be "unbeliebering" after Justin failed to drop album

"It's midnight and no SWAG II yet I'm officially unbeliebering"

Another user (@offmybieber) wondered if Justin not dropping album at mentioned time is a prank:

"UMMM IS THIS A PRANK???? WHERE IS SWAG II"

As fans took to X to ask it's AI system, Grok, about when the album would be releasing, the AI system clarified that the album has not dropped yet, and stream links should be available soon.

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More about Justin Bieber's unreleased album Swag II

Swag II is the deluxe version of SWAG which was released seven weeks prior. It marks Justin Bieber's eight studio album. SWAG was the first album the singer released after becoming a father. Hence, the album explored the singer's marriage, mental health and vulnerability. While the album was supposed to release midnight, it has not been released yet and the singer is yet to share an official notice.

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