Fans rejoice as Stray Kids’ I.N becomes the newest ambassador for luxury jewelry brand Damiani 

Stray Kids’ I.N has become the newest ambassador for luxury jewellery brand, Damiani, as confirmed by the brand on May 8, 2025. The singer joins the lineup of brand ambassadors, which includes actress Jessica Chastain. The Italian luxury group revealed pride and excitement in announcing I.N as the "Global Brand Ambassador". They expressed their thrill and noted,

"We love his distinctive style and captivating aura."

Fans took the post's comment section and expressed their excitement for I.N's new role. One user (@skzlatamproject) noted,

"We will accompany I.N on this great way as a global ambassador of Damiani, a youthful and beautiful representation."

Another fan (@misery_morte) celebrated,

"So extremely proud to see our maknae in new stunning family. I.N is going to shine so bright in every single wonderful jewellery by Damiani."

Many showered congratulatory messages were in the comment section. Another fan (@cherryjiniret) swooned,

"I’d make him model for my jewelry too he’s such a doll."

Another user (@Pettles) added,

"You gained the perfect person for this role. Keep him safe Damiani! Thanks for this opportunity!"

Stray Kids’ I.N becomes the newest ambassador for luxury jewelry brand Damiani

In a press release, Stray Kids’ I.N shared his excitement and gratitude for being chosen as the brand ambassador. He noted,

“I am really excited to embark on this new adventure with Damiani, a company synonymous with creativity and passion — values with which I identify, as an artist and as a person."

He described it as an honor and expressed appreciation for the brand. Guido Damiani, President of the luxury brand, noted,

“I.N has the charisma and artistic sensibility to convey the essence of our creations. His addition strengthens our presence in Asia and across the globe.”

I.N also took to his Instagram channel (@i.2.n.8) and posted a carousel sporting Diamani jewellery pieces, including bracelets, rings, and neckpieces. In a picture, he was also clicked with balloons and flowers to welcome the singer as the brand ambassador.

Many look forward to the upcoming collaboration and wished Stray Kids’ I.N good luck for his role with the jewellery brand. This marks another brand collaboration for the singer. In January 2025, Stray Kids’ I.N was announced as the global brand ambassador of Bottega Venetta. With their rising popularity, Stray Kids have become a common choice for brand sponsorships. In other news, the group's Bang Chan became Fendi's brand ambassador.

What are your thoughts on the brand collaboration? Tell us in the comments below.

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