'%20x='0'%20y='0'%20height='100%25'%20width='100%25'%20%0A%20%20%20%20%20%20%20%20%20%20xlink%3Ahref='data:image/jpg;base64,/9j/2wBDAAYEBQYFBAYGBQYHBwYIChAKCgkJChQODwwQFxQYGBcUFhYaHSUfGhsjHBYWICwgIyYnKSopGR8tMC0oMCUoKSj/2wBDAQcHBwoIChMKChMoGhYaKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCj/wAARCAAGAAoDASIAAhEBAxEB/8QAFQABAQAAAAAAAAAAAAAAAAAAAAb/xAAeEAACAgICAwAAAAAAAAAAAAABAgMRAAQFMRNBof/EABUBAQEAAAAAAAAAAAAAAAAAAAAB/8QAFxEBAQEBAAAAAAAAAAAAAAAAAQIAIf/aAAwDAQACEQMRAD8AkdPcXej5WDlIUmg1B5UaMCNgS4SxXunPd0esg5ZuPWV1EEwAYirBr7jGUky7V7v/2Q=='%3E%3C/image%3E%3C/svg%3E)
On October 9, DAZED released a new interaction video with BTS' Jungkook from New York Fashion Week, where he attended Calvin Klein SS26 show. In the video, the SEVEN idol is asked what Calvin Klein means to him. To this, Jungkook replied that CK feels like a friend and is his go-to brand.
“I’m actually trying to stay genuine. I do like Calvin so much that’s why I’ve been collaborating with Calvin. For me. Calvin feels like a friend I’d like to keep working with. Even now, Calvin is my go-to brand. I love it” BTS’ Jungkook commented.
Fans of Jk were overwhelmed seeing the brand’s bond with its ambassador. Therefore, fans swamped the internet with their appreciation for BTS’ Jungkook’s honesty about his bond with CK. Referring to Jungkook, one of them said that the fashion label has bagged a gem.
“CK knows they bagged a gem — the king, elegance and allure personified !!”
Fans react as BTS' Jungkook opens up about his bond with Calvin Klein at New York Fashion Week
One of them commented that CK was lucky to have BTS maknae as the brand's ambassador.
“Really calvin klein is so lucky to have JK as their ambassador.”
Another fan admired BTS' Jungkook for being genuine with his brand collaboration.
“Actually love how he only works with the brand he genuinely fw like that's such a rare quality among anyone he endorses us something he actually likes and USES none like Jungkook in celebrity space<3”
An admirer wrote that BTS' Jungkook is a keeper for his loyalty.
“His loyalty speaks for the kind of man he is! Jungkook is a keeper, as an artist and person.”
Another admirer expressed:
“If there’s one thing about Jungkook, it’s that he always stays true — not just in his career or his songs, but in his life choices in general.”
Another fan emphasized how Jungkook only endorses brands that he actually wears.
“ofc he will choose what he genuinely likes and not just brands some ppl don't actually wear, he is so real for this”
One of JK’s followers said that CK treats Jungkook like king.
“best ambassador and the way CK adores him too always treating him like a king and supporting his career makes everything even better”
A fan stated that Calvin Klein perfectly suits BTS' Jungkook’s style.
“I love how honest he always is. I think Calvin Klein suits perfectly for his personal style. The denim looks & sporty casuals suit him so well. I personally always look forward to his airport looks with CK, they're bomb”
BTS maknae attended Calvin Klein show on September 12
BTS' Jungkook made his New York Fashion Week debut on September 12 with Calvin Klein's SS26 show. According to Insights, a social media analytics firm, social media posts on BTS' Jungkook generated an impressive $7.44 million in Earned Media Value (EMV), accounting for 30% of the brand's total revenue.
Unlike other brand ambassadors, Jungkook gained this brand value without uploading a single post about the event on his personal media accounts.
Reply
