No, Elon Musk's X currently does not pay better than YouTube. While X (formerly Twitter) is paid per impression, YouTube pays per view. On December 31st, Mr. Beast commented on WatchGuru's post about Elon Musk planning to increase creator payouts on X to compete with YouTube."Competing with YouTube revenue gonna be pretty hard, they’re the best platform to ever exist at this. I’ve done 9 figures in ad revenue on just one channel for example."This comes after Elon Musk earlier signalled that his social media platform is preparing to raise payouts for content creators, and may potentially pay more than YouTube."YouTube does a much better job," says Elon Musk about creator payoutsEarlier in October 2025, Elon Musk acknowledged that X is underpaying creators and needs to improve payment allocation. Musk's statement came after Nikita Bier, the product head at X, revealed that the X team is working on upgrades for power users. Peter Duan, in response to Nikita, asked X to fix the monetization model instead."Please fix the monetisation. I have consistently compared my payouts with my peers and they have been consistently underpaid."Bier responded to the comment, saying,"At this point, I think creator payouts do more harm than good and we need to off-ramp to a different system."Elon Musk hopped onto the conversation and said,"No, the issue is that we are underpaying and not allocating payment accurately enough. YouTube does a much better job."On December 31, Musk responded to public feedback from creator @signulll, who, in a tweet, said,"If I were at x or elon, i'd crank creator payours way way way up. maybe even more than youtube (you can eat the cost to try to win agi). because the platforms that actually pay will be the only ones that will have any authoritative content left once the llms finish eating."Musk responded to the suggestion and said,"ok, let's do it, but rigorously enforcing no gaming of the system @nikitabier"Bier responded in return and said,"On it. We have a new method that should wipe out 99% of fraud"Bier also revealed that X may pair the payout boost with a Premium+ subscription requirement, making only verified or paying users eligible for higher earnings.X had earlier launched its ad revenue-sharing program in 2023 to encourage more creators to post on the platform.