Jimmy Donaldson, the popular content creator known worldwide as MrBeast, has demonstrated his eagerness to incorporate advanced technology into his upcoming videos. He wrote on X,
"$1 vs $1,000,000,000 future tech is a video I've been dying to make. Any companies out there making cool futuristic tech?"
The news comes as MrBeast keeps stretching the limits of YouTube video-making, focusing more on big-budget and idea-driven content. Donaldson is known to include new ideas and technology in his brand and business projects. He has invested in Backbone, a tech startup that makes the Backbone One, a controller add-on for smartphones.
Backbone also runs an app for making content and talking to others, which fits well with Donaldson's way of making content and connecting with his audience.
MrBeast’s expanding influence in tech, education, and YouTube trends
In the world of finance, MrBeast teamed up with Creative Juice in 2021 to kick off Juice Funds, a $2 million project to help content creators. The same year, he started a long-term partnership with the fintech company, Current.
In 2021, he faced backlash after promoting a cryptocurrency project. Despite this, Donaldson’s overall influence in digital media and technology has continued to grow.
MrBeast's influence goes beyond online platforms. He teamed up with East Carolina University in November 2022 to launch a class about making YouTube content. The curriculum is aimed at educating aspiring creators on the practical and strategic aspects of building a successful presence on the platform.
More people recognized Donaldson's wide appeal in 2023 when he showed up as a guest judge on Gordon Ramsay's show, Food Stars. To grow his creative reach, he announced he was working with James Patterson on a thriller book that HarperCollins plans to publish in 2026.
MrBeast became YouTube's most followed creator on June 2, 2024, passing the previous top channel, T-Series. Many see this as a sign of changing trends on YouTube. Charissa Cheong from Insider says Donaldson's rise shows a move away from simple vlogs to more complex TV-like content that takes a lot of work to produce. YouTube stars like Fidias and Airrack have picked up similar tactics, often coming up with extreme formats and high-risk ideas.
As Donaldson shows more and more interest in futuristic themes, both creators and companies are keeping a close eye on what he'll do next.