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On September 26, BTS' Taehyung shared an Instagram story featuring a gift box from Celine. He also shared the photo of the card that the luxury brand sent with their dessert gift box. The Parisian label gave a dessert gift box to BTS member Taehyung to celebrate a happy and prosperous Chuseok. They selected his favourite, the Yuzu Cake.
The 2025 Chuseok gift was crafted by the team of pâtissiers Fabrice Gilotte and Sébastien Chevallier, who are the head pastry chefs at prestigious hotels.
Fans of Tae were glad to see Celine’s thoughtful gift for the idol. Therefore, fans swamped the internet with their reactions to Celine’s gesture. One of V’s fans on X said:
“Omg legend treatment”
Fans react as BTS' Taehyung receives Celine’s dessert gift box for Chuseok
One of V’s fans on X said that the idol is not just an ambassador but a standard.
“When brands start remembering your favorite cake flavor… you’re not just an ambassador, you’re the standard. Only Taehyung could relate”
Another fan called BTS' Taehyung as the best ambassador.
“Celine sent taehyung chuseok gifts.... Oh ofc they know how to treat their best ambassador”
An admirer said:
“The Celine team gives treatment to Kim Taehyung so well.....Due to language diff. I thought Celine sent an invitation with cake”
Another follower liked Celine for treating BTS' Taehyung with gifts.
“Celine is the best brand ever for Tae... in a few years if they were not with him anymore.. I wish he will deal n get a brand who treat him like this even better than this”
Another follower said that Celine treats V like king.
“they treat him as the king he is, and they're so real for it. I'm so glad he's spoiled as he deserves to be btw, this treatment is only for the kim taehyung, cause he's the one and only so they treat him like a special unique diamond I LOVE supporting and loving thv”
Another fan wrote:
“Wow! CELINE sends gifts to Kim Taehyung on the occasion of Chuseok! This is incredibly important to all of us knowing that CELINE treats him like a prince! Kim Taehyung is the best ambassador, ever! BORAHAE TAEHYUNG”
V is the brand ambassador for Celine
The Parisian fashion house revealed Kim Taehyung’s ambassadorship in March 2023. Since his tenure, the idol has attended various Celine events.
Most recently, BTS' Taehyung appeared in the Celine Printemps runway show at Paris Fashion Week. The idol also attended Celine's afterparty. For both events, the idol wore styles from Celine.
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