Alexandra Madison, aged 33, forms one half of a husband-and-wife creative team known for their digital presence and podcast. Together with her partner, Jon Bouffard, 38, she has produced a mix of online content ranging from short comedy sketches to commentary on trending social topics.
The couple got married in September 2019 and continues to collaborate professionally, often drawing inspiration from their shared experiences. Madison, born on April 27, 1992, often appears in videos with Bouffard, who was born on May 14, 1987.
TikTok star Alexandra Madison reveals she’s pregnant following past heartbreak:
After a year marked by loss and healing, Alexandra Madison and Jon Bouffard shared some uplifting news with their followers: the couple is expecting a baby.
The announcement arrived via a short video posted to social media. In the clip, Madison wore a yellow dress and walked slowly toward the camera before turning to unveil her baby bump. “Coming soon,” she captioned the video.
Bouffard later appeared beside her, embracing his wife as she held up a series of ultrasound images, adding a personal and emotional touch to the reveal.
Alexandra Madison and Jon Bouffard reflect on 2024 pregnancy loss:
Madison’s recent pregnancy announcement came one year after the couple shared publicly that they had lost their baby boy at 26 weeks of gestation in June 2024.
The couple had shared their loss in a joint statement posted to both Instagram and TikTok:
“We are absolutely devastated to share the news that we lost our sweet baby boy this week, there are no words that can truly capture the depth of this pain. Nothing can prepare you for this. Our hearts will never be the same.”
In a personal tone, Madison added,
“I had the privilege of carrying you for 26 weeks, and we will carry you in our hearts for a lifetime. Until we meet again, Leo Grey.”
The pair later discussed the loss in more depth during an appearance on Baby, This is Keke Palmer. Speaking about how they coped, Madison revealed that using “dark humor” was a way of navigating the grief.
“I think for us, it was such a dark time that it felt like we truly were never gonna come up for air, but this is our trauma, and the way that I deal with things is through comedy.” she said.
Alexandra Madison and Jon Bouffard had earlier opened up about expecting their first child:

Before facing the heartbreak of pregnancy loss, Alexandra Madison and Jon Bouffard had shared their joy and anticipation about becoming first-time parents in an interview with People Magazine.
"I was completely shocked and immediately thrilled, as a planner, I jumped right into 'dad mode' and started thinking of everything we had to do and prepare for," Bouffard shared.
Madison recalled being just as stunned.
"When I saw the test said 'positive,' I truly couldn't believe it. I had imagined how that moment could feel so many times before, but nothing can prepare you for the emotion of knowing you have a baby on the way and life is about to change," she said.
One of the most memorable parts of those early days for Bouffard was telling his parents.
"I was so excited to tell my parents. This will be their first grandchild so I couldn't wait to share the news with them. They knew we were on the fence about having kids, so this was definitely a happy surprise for them."
He had also shared how ready they felt to start that new chapter together.
"We knew we were ready when we talked about becoming parents every day. It became part of our regular conversation, and the timing finally felt right. I'm excited to have a mini 'us' enter the world. Half of me, half of her. But hopefully, it's 100% her personality."
With a touch of humor, Alexandra Madison had joked about how their dog might respond to the big change:
"I hope our dog doesn't get too jealous that he won't be an only child anymore. We're officially handing in our resignation letters as DINKS! (Dual Income No Kids)."
In the months that followed, the couple continued sharing skits on their social media accounts, some of which touched on their experience with loss.