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Delta Air Lines' recent partnership with YouTube has brought about mixed reactions on social media. According to the airline’s press release, Delta has partnered with YouTube to deliver engaging in-flight content from creators like MrBeast.
@Dexerto shared the news on X, formerly Twitter, with the caption:
“Delta Air Lines is now offering MrBeast videos as in-flight entertainment through a partnership with YouTube.”
The post quickly garnered several reactions as netizens took to the comments section to express their opinions.
@1stSgt_Jroc commented:
“That’s very entertaining.”
Similar comments echoed the sentiment as some X users expressed interest in the collaboration.
@OhhYumpss commented:
“Yeah this is lowkey better than 90% of what they got to offer.”
@cinuxa wrote:
“THIS IS AMAZING WHAT.”
@theschizocoon added:
“Delta has gone woke.”
Other netizens didn't find it as exciting, tweeting sarcastically.
@Dragoonneth tweeted:
“Delta passengers are about to find out what turbulence really feels like when MrBeast yells, ‘LAST ONE OFF THE PLANE WINS $500,000!”
@Bovada_Casino stated:
“We really got a MrBeast and Delta collab before GTA 6.”
@n1ghtkitten added:
“in this video passengers are trapped on a plane forced to watch mr beast videos on loop. the last one to jump gets to keep their life.”
More details on the Delta Air Lines and YouTube collaboration
Delta Air Lines announced its new partnership with YouTube, which allows its passengers to access YouTube Premium for free during flights. Passengers will be able to access content, podcasts, and playlists on seatback screens and personal devices via Delta Sync Wi-Fi. The collaboration includes a 14-day free trial for SkyMiles Members starting October 1.
This collaboration was announced at CES 2025. Passengers will have access to a variety of content, from lifestyle and travel to culture and comedy. Content from creators like MrBeast, Nick DiGiovanni, Kinigra Deon, Michelle Khare, Mel Robbins, Mother Goose Club and more will be readily available.
According to Delta’s Vice President of In-Flight Entertainment and Connectivity, Julieta McCurry:
“This partnership was born from a simple but powerful insight: our customers love YouTube. As two leaders in our respective spaces, each with a legacy of innovation and a deep commitment to serving as agents of human connection, Delta and YouTube are uniquely positioned to deliver an unmatched customer experience – one that meets you where you are and helps you discover more of your world.”
This new collaboration has also influenced the airline’s boarding music. YouTube Music will provide a wide range of instrumental pop soundscapes, allowing Delta Flight Attendants to make the best selection, ensuring passengers enjoy a comfortable flight.
Miguel Quiroga, YouTube's Vice President of Product Partnerships, discussed the collaboration.
“We’re incredibly proud to bring the best of YouTube and YouTube Premium to the Delta in-flight entertainment experience. Whether it’s on TVs, phones, or now seatback screens, there’s so many ways to experience YouTube’s top creators, culture-defining podcasts, and fan-favorite music content. All of which is made even better with free access to YouTube Premium, so travelers can enjoy all of YouTube and YouTube Music uninterrupted.”
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