Kylie Jenner has finally dropped the highly anticipated King Kylie Era announcement. The beauty influencer took to her official Instagram on Sunday, October 12, 2025, to announce the launch of her new King Kylie Era collection.
Kylie Jenner announced that the collection will officially launch on October 18. According to images shared on her social media, it will include a lipstick and lip liner combo, highlighter brush, lip glaze, loose powder, and an eyeshadow palette with ten distinct shades.
She captioned the post:
“This King Kylie Collection is truly for you!!! you're the reason my biggest cosmetic dreams came true, and I wouldn't be here.. 10 years later! without your support. I've seen all your messages asking for a King Kylie collection, the fearless era that had a dream at just 17 years old! .. and that's why I posted that tweet back in 2022. I wanted to give you exactly what you've been waiting for.”
She added:
“From the bottom of my heart, thank you for being on this journey with me. I hope this collection makes you as happy as you've made me. King Kylie Collection launches October 18. By 12PM PST KYLIECOSMETICS.COM.”
The post quickly garnered several reactions as netizens took to the comments section to express their excitement about the upcoming King Kylie Era collection.

@elena_johnson4 commented: “OMG OMG OMG THIS IS MY FAVORITE ERA!!!!! I hope it's coming to ulta.”
Fans react to Kylie Jenner’s King Kylie Era collection
Within a few hours of posting, Kylie Jenner’s King Kylie Era collection announcement garnered over a million likes and five thousand comments. Fans of the young entrepreneur celebrated the full circle moment of the King Kylie Era.

@miliroldan36 wrote: “You have made me very happy, so many memories you were part of me I was suffering I loved you so much my Queen Kylie.”
@fairyof_fati commented: “I am gonna heal my inner child finally being able to buy one of your collections I LOVE YOU KING KYLIE !”
@rosalia_pujols added: “I lived through this time, it was the best of all, my best time, I was happy there I love king kylie era forever.”
More fans praised the collection, describing it as a masterstroke.

@girl.mama_05 praised: “It's definitely a masterstroke. Queen Kylie's return is lighting up our golden age once again. Congratulations in advance to you, your amazing team, and the legendary Kris. All the best for this timeless launch.”
@aaliyahprecil stated: “Omg can't wait! So ready for this I was 9 turning 10 back then so l'm really excited to experience the King Kylie era.”
@nanciidrew_ added: “A diamond moment to bring in the King Kylie era, we are so back and I'm so here for it.”