I can’t believe an AI-generated act, “Ernesto,” fooled millions on America’s Got Talent

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America's Got Talent judges and host | Image via Instagram/ @agt

While seeing "Ernesto the Carpenter" perform on America's Got Talent, I believe I was one of the millions engrossed in the tale of a father singing to his estranged family. I briefly lost sight of the fact that I was watching a talent competition because I was so moved by the voice and the unadulterated emotion. I thought it was one of the most heartwarming auditions I had witnessed in a long time. I was therefore shocked to learn later that it was all AI-generated. Nothing about the act, the plot, or the voice was authentic.

I think the thing that surprised me the most was how plausible everything was. The makers, an AI-focused YouTube channel named AGTverseai, had combined real AGT footage with artificial intelligence-generated graphics and a voiceover. And it worked somehow. I was not the only person drawn in by the video, which reportedly had over 24 million views on YouTube and 30 million views on TikTok. Even though I knew that the clip was a hoax, it still felt real when I watched it again.

This, in my opinion, was a turning point. AI produced something strong enough to deceive, inspire, and captivate millions of people, it did more than merely imitate art. Including me.


When AI becomes emotion: How “Ernesto” fooled millions on America's Got Talent and redefined reality TV

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I, along with a million other fans of America's Got Talent, was totally enthralled by "Ernesto the Carpenter" when we first saw it. Like many others, I was brought to tears by his heartfelt performance and tragic backstory because they felt so real. I was shocked to learn that Ernesto was an artificial intelligence (AI) invention of AGTverseai. This occurrence, in my opinion, demonstrates how sophisticated AI technology has grown, enabling it to create stories that captivate viewers.

The makers of Ernesto combined video from multiple talent showcases using artificial intelligence (AI) algorithms to produce a smooth and powerful performance. Even with little discrepancies, such as strange judges and a little strange movement, many viewers, including myself, believed it to be real. This, in my opinion, says a lot about our emotional vulnerability and the potency of storytelling, no matter where it comes from.

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This is not an isolated occurrence. In the past, the AI act Metaphysic performed deepfakes of Terry Crews, Howie Mandel, and Simon Cowell singing opera on America's Got Talent, to mixed reviews. These incidents, in my opinion, represent a change in the entertainment industry since AI-generated material has the ability to arouse genuine feelings and alter our understanding of reality. I find it both fascinating and a little unnerving to think about how readily something completely artificial can evoke strong emotions in us.

Reflecting on these advancements, I think a new era is upon us, one in which the distinction between artificiality and reality becomes more hazy. We must continue to be astute consumers as AI develops, enjoying the creativity while simultaneously challenging the veracity of the content we consume. This balance, in my opinion, will be essential for navigating the entertainment industry's future.


Watch more episodes of America's Got Talent on NBC.

Edited by Sroban Ghosh