Erica Roberts, who made a name for herself on Married at First Sight UK in 2023, surprised fans by revealing she was first scouted for Love Island in a TikTok video. She explained that ITV had invited her for a secretive “dry run” at the Majorca villa, basically a sneak peek to see how she’d handle the villa life, before she ended up on the marriage-focused show instead.
Married at First Sight UK pairs strangers who meet at the altar and follows them as they navigate married life, with Roberts gaining attention for her fiery confrontations and dramatic moments.
Her story gives a rare peek behind the curtain at how reality TV producers hunt for new talent across different programs. Roberts explained how personal circumstances and timing ultimately led her to choose the marriage experiment over the Love Island villa, demonstrating the interconnected nature of reality television casting networks.
What was Married at First Sight UK star Erica Roberts’ experience with Love Island?
Roberts disclosed that she was flown to Majorca for Love Island's secretive preparation process. She explained that ITV conducts a "dry run" before each series begins.
Roberts explained that potential contestants are flown out to the Love Island villa for a trial stay, basically a mini version of the real experience, so producers can see how they handle the villa environment. She made it clear she had zero interest in going to Casa Amor, the show’s infamous second villa, even if it had been offered.
The dry run lets casting agents evaluate players in the actual setting before final selections are made. The same agent who recruited her for Love Island later approached her about Married at First Sight UK, but she initially declined, feeling the format wasn’t right for her. A couple of months later, after dealing with some relationship heartbreak, she was more open to the opportunity and decided to give it a try.
Her emotional state influenced the decision to participate in the marriage experiment rather than traditional dating shows. Roberts described the rigorous psychological evaluation process required for Married at First Sight UK participation. Contestants must speak with three different psychologists during the selection process.
"You have to go through so many rounds of speaking to the producers, speaking to casting people, speaking to psychs," she detailed.
Despite this thorough screening, Roberts questioned the effectiveness of the psychological assessments. She expressed confusion about how problematic contestants still make it onto the show. The application process requires extensive personal information, including detailed preferences about potential partners. Roberts noted having to specify exact physical attributes and characteristics.
What was the industry insight for Erica’s situation?
Roberts learned in January that she would join the show as a late arrival, which concerned her due to her reserved personality. She worried about integrating into established group dynamics.
"I can be quite shy and reserved when it comes to going into new groups of people I don't know," she admitted.
This anxiety proved justified as Roberts struggled initially when joining the existing cast. Her late entry status created additional pressure during the already intense experience. The rapid progression from casting to filming left little preparation time for the life-changing commitment. Roberts' TikTok revelations generated positive responses from followers who appreciated her transparency about reality TV processes. Comments praised her Married at First Sight UK appearance and expressed surprise at the extensive behind-the-scenes preparation.
Her disclosure highlights how reality television casting operates across multiple programs, with producers maintaining talent pools for various show formats.
Married at First Sight UK streams on Channel 4 and All 4 in the UK.