The Morning Show Season 3 Episode 10 recap revisited: UBA's power shift, Bradley's turning point and Paul's downfall

The Morning Show Season 3 Episode 10 recap: The Overview Effect (Image Via AppleTV+)
The Morning Show Season 3 Episode 10 recap: The Overview Effect (Image Via AppleTV+)

Apple TV's The Morning Show delves into the chaotic behind-the-scenes world of a network broadcast newsroom.

The show goes beyond the gloss and glamour of the newsroom and gives an insight into the world of broadcasting live news.

Season 3 finale of The Morning Show focuses on three major developments: the vote that decides UBA's future, the truth about Paul Mark's and Bradley Jackson's decision to turn themselves in.


The Morning Show Season 3 Episode 10 recap: Bradley faces the FBI and the past she can no longer outrun

Bradley faces her past and turns herself in to the FBI in The Morning Show Season 3 Episode 10 (Image Via AppleTV+)
Bradley faces her past and turns herself in to the FBI in The Morning Show Season 3 Episode 10 (Image Via AppleTV+)

The finale episode of The Morning Show Season 3 opens with a flashback, where we see a young Bradley reporting to the police and turning her father in for an accident that possibly took the life of a nine-year-old. Rolling back to the present, Cory knocks at Bradley's door and tells her that Paul was behind the scandal. However, Bradley tells him,

"Go away, I'm being serious. Please leave me alone."

Elsewhere, Alex was trying to reach Bradley over the phone. She defends Cory and Bradley. Paul tries to pin the blame on Bradley and claims she's responsible for her resignation.

Earlier sequences showed that Bradley covered up her brother Hal's assault on a Capitol police officer during the January 6 riot. In Episode 10, she admits that she lied to the FBI because she did not want to betray Hal the way she once betrayed her father.

The turning point comes when Bradley realizes Paul has been monitoring her conversations, including the one where Laura confronted her about Hal. This confirms that Paul has used her secret as leverage, and it pushes her toward the only option she feels she can defend. Bradley decides to turn herself in.

The final moments show Bradley and Hal walking into the FBI building, Alex at her side. It is a quiet but decisive ending to a season-long struggle. Bradley has resigned from UBA. She faces legal consequences. A hard path ahead indeed.


The Morning Show Season 3 Episode 10 recap: Alex's calculated revolt and the collapse of Paul Mark's empire

Alex in The Morning Show Season 3 Episode 10 (Image Via AppleTV+)
Alex in The Morning Show Season 3 Episode 10 (Image Via AppleTV+)

The central plot of the finale episode revolves around the shareholders' vote that will determine whether Paul Marks buys UBA. For most of the season, Paul Marks has pushed hard to acquire the network and redirect its resources towards his aerospace company, Hyperion. In the finale episode, all his secret dealings became clear.

He leaked old images of Cory and Bradley. He used contacts inside the FBI to gain information about Bradley's involvement in the January 6 case. He also tracked private conversations, including all of Bradley's chats.

Alex discovers these pieces one by one and realizes supporting Paul's takeover would allow the billionaire to manipulate data, surveil journalists, and silence whistleblowers to control UBA. This discovery triggers a major shift in her. She then contacts Laura Peterson and privately proposes a merger between UBA and NBN. Laura takes the idea forward to the executives who approve it.

When Alex walks into the shareholder meeting, she presents the merger as a partnership that equals or exceeds Paul's forty billion dollar offer. This is how they save UBA from the clutches of the billionaire. Elsewhere, Stella and Kate reveal evidence that Paul cut the rocket transmission earlier in the season and reported false data to NASA. With his credibility at stake, Paul withdraws the deal. The merger wins, and UBA gets saved.


The Morning Show Season 3 Episode 10 recap: Cory refuses the NDA, Paul leaves, and UBA faces a new era

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The finale also clarifies where several key characters now stand. Cory becomes a target after The Vault publishes accusations that he abused power over Bradley. He tries to secure financing to block Paul's takeover, but fails. Paul offers Cory ten million dollars in exchange for signing an NDA that would silence him and shut down the investigation. Cory refuses. This decision proves to upend his world.

After Alex exposes Paul's surveillance tactics and Hyperion's internal misconduct, Paul decides to return to Texas and accept that his relationship with Alex and takeover plans are over.

Inside the network, Stella takes a stronger leadership role, and Mia remains committed to building a better newsroom while Yanko and Chris continue anchoring the show. The merger leads to several changes within the network. The Morning Show Season 4 is set against the backdrop of a network transition and two of its central figures starting over in different ways.

Also Read: The Morning Show parents guide: Is the Apple TV+ drama suitable for kids?

Follow SoapCentral for more such updates on The Morning Show.

Edited by Nimisha