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Winx Club: The Magic Is Back has finally locked its Netflix release date after months of anticipation. The reboot, created by Iginio Straffi and produced by Rainbow and Rai Kids, will arrive on Netflix internationally on October 2, 2025, following its earlier rollout in the U.K. through BBC iPlayer on September 8.
Unlike the cancelled live-action Fate: The Winx Saga, this version returns to the roots of the franchise in full 3D CGI animation. The show spans 26 episodes, with the first 13 landing this fall and the remaining episodes expected in spring 2026.
The Winx Club: The Magic Is Back reboot revisits Bloom, a teenage girl from Earth who discovers her fairy powers and joins Alfea College. She forms the Winx Club alongside Stella, Flora, Tecna, Musa, and Aisha, with the fairies set to face new threats in Magix while dealing with personal challenges.
The series introduces redesigned characters, early appearances from fan favorites like Aisha, and new figures such as Damien and Vexius. Kate Bristol, who previously voiced Musa, now takes on Bloom in the English dub recorded at New York’s 3Beep studio.
The reboot has already stirred reactions after its BBC debut, earning poor IMDb scores and criticism over Rainbow’s use of AI in concept art and designs.
How Winx Club: The Magic Is Back reimagines the franchise for a new era
One of the biggest differences in Winx Club: The Magic Is Back is how closely it aligns itself with the early years of the original 2004 series while updating the look and structure for modern streaming audiences. Instead of hand-drawn animation, Rainbow invested in a full 3D CGI style across 26 episodes, each running about 24 minutes.
The series was originally developed under the working title Winx Club Shorts before being expanded into a full reboot once Paramount sold its share of Rainbow back to Iginio Straffi in January 2023, giving him complete creative control.
The voice cast has also shifted. Kate Bristol, who previously voiced Musa in Winx Club Season 7 and World of Winx, now plays Bloom in the English dub. She is joined by Courtney Shaw as Stella, Sònia Victoria Werner as Flora, Zuri Washington as Aisha, Jenny W. Chan as Musa, and Sarah Faye Beard as Tecna.
The villains Icy, Darcy, and Stormy also return, while new names like Damien and Vexius expand the enemy roster. All English voices were recorded at New York’s 3Beep studio with Tom Wayland as director, continuing the tradition of American-based dubbing that earlier versions of Winx Club used through 4Kids and Nickelodeon.
The music has been given the same attention as the visuals. Clara Soccini performs the opening track Under the Sign of Winx, while Virginia Bocelli provides both the transformation theme Forever Winx and the ending song From Now On. Elisa Rosselli, a long-time contributor to the franchise, returns with tracks like Going Home and Winx of Courage, linking the reboot to its earlier eras. These songs were released digitally ahead of the show’s arrival to build recognition.
Beyond creative updates, Rainbow partnered with Giochi Preziosi and Playmates Toys to launch a merchandise line tied to the reboot. Fashion dolls, playsets, and role-play items will be distributed across Europe, the U.S., and Asia, echoing the large-scale toy strategy that helped the original Winx Club become a global brand in the mid-2000s.
Not all attention has been positive. The BBC broadcast in September 2025 exposed that Rainbow used generative AI to produce parts of the concept art and promotional materials.
While the studio confirmed this on its official site and even listed prompt engineers in hiring calls, fans criticized the decision, arguing that character designs and fashion should come from artists rather than algorithms. Combined with a weak 3.1/10 IMDb score, the early reaction shows that Winx Club: The Magic Is Back faces challenges despite its high-profile Netflix release.
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