Actress and lifestyle entrepreneur Gwyneth Paltrow is thwarting rumors of an alleged feud between her and the Duchess of Sussex, Meghan Markle.
In a recent exclusive interview with the People Magazine, Paltrow put the unsubstantiated rumors to rest when she was asked whether she would consider appearing on season 2 of Markle’s lifestyle and cooking show on Netflix. Paltrow said,
“Sure! Why not? You never know. I don't bake that well, but I can always try.”
In March, rumors started circulating online that pitted Paltrow and Markle against each other. Fan speculation on social media suggested that Paltrow considered Markle as competition, given that the former Suits actress was about to launch her own lifestyle brand. Paltrow already owns a company called Goop, which is an established brand within the lifestyle and wellness sector.

Meghan Markle’s Netflix show, With Love, Meghan premiered on March 4. After opening up to positive reviews, the lifestyle show is set to return with its second season.
The premiere of Markle’s Netflix show coincided with the launch of her lifestyle brand, As Ever. As Ever’s debut collection includes products like home decor and kitchen items like napkins, table linen, jams, honey, herbal teas, baking mixes, and spreads, as per Harper’s Bazaar.
The alleged feud between Gwyneth Paltrow and Meghan Markle, explored
As per Fox News, the rumors began when Paltrow, during an interview with Vanity Fair, said that despite being neighbors, she didn't know Markle or her husband, Prince Harry. While Paltrow had praised Markle elsewhere in the interview, social media became abuzz with rumors of a conflict between the two lifestyle business owners.
Ever since the rumors about a degree of competitive rivalry between the two celebrities began circulating, Paltrow has actively tried to dispel the notion that she considers other women as competitors.
As per the Daily Mail, in April, Paltrow replied to a fan Q&A on her Instagram stories, and while addressing the rumors, said,
"I genuinely do not understand this at all, whatsoever."

Paltrow has further iterated that she finds it important to support fellow women entrepreneurs.
In the same Vanity Fair interview that sparked the rumors, Paltrow had welcomed Markle to the lifestyle sector—the actress had launched her lifestyle brand, Goop, in 2008. Paltrow said,
“I was raised to see other women as friends, not foes…I think there’s always more than enough to go around. Everybody deserves an attempt at everything that they want to try.”
About Gwyneth Paltrow’s brand, Goop
As per Goop’s website, the brand began as a weekly email newsletter started by Gwyneth Paltrow. The brand, which often puts up pop-ups in addition to having a few permanent stores in LA, offers beauty, skincare, and wellness products that are known for being non-toxic. Goop’s wellness offerings include aromatherapy products, health supplements, and s*xual wellness products. The company, along with posting innovative, healthy recipes, also offers non-toxic kitchenware for sale.

Goop also boasts of its own fashion label called G. Label, created with Gwyneth Paltrow and inspired by her effortless and timeless style.
The brand has a blog that deals with topical concerns such as the manifestation of trauma in the body, as well as a thorough examination of the autoimmune spectrum.
Goop has a podcast hosted by Paltrow, where the actress guides insightful conversations with change makers such as Oprah, Erin Brockovich, and Brené Brown, among others. Gwyneth Paltrow also interviewed businesswoman Emma Grede on the Goop podcast, and she later sat down with Grede for her own podcast, Aspire with Emma Grede, where she discussed the early years of Goop. Paltrow said,
"So I think for about four or five years, there was no monetization. I was just writing newsletters. And people would stop me and say like, ‘what are you going to do and what are you going to do with this?’ And I didn't know, I didn't I didn't even know how to think my way around, like I didn't even know what business models could be applicable to something like this.”
Fast-forwarding to the brand’s present success, we see the company charting greater heights with multiple labels it runs within its overarching brand.
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