Playboi Carti is one of the most well-known names in hip-hop culture.
The rapper is known for his unique sound, with his music heavily influencing modern rap. Recently, Carti has been making headlines after rumors surfaced regarding an alleged physical altercation with a chauffeur in Utah. Following the allegations, Playboi Carti has been charged with physical assault, per People Magazine.
The recent news has reignited interest in the rapper's current net worth. Carti, whose real name is Jordan Terrell Carter, has developed a career that expands further than just music. Most of his projects have a connection between music, style, and branding.
Over the years, he has seen great success and has become one of the most recognizable figures in the rap scene. According to Celebrity Net Worth, he has an estimated net worth of $12 million. Carti's earnings continue to accrue from several different ventures, including his record label, merchandise, and endorsement deals.
How Playboi Carti built his fortune?

Playboi Carti started to make a significant income from his earlier mixtapes and songs, which began to get millions of streams online. With the release of his first studio album, Die Lit, and his continued success with music like Whole Lotta Red, his earnings continued to grow.
In March 2025, his album MUSIC broke records on Spotify, with the most streams in a single day in the year (at the time). Carti also routinely tours and collaborates with other artists.
Playboi Carti also has his own record label and brand called Opium that has artists like Ken Carson and Destroy Lonely. This label helps him create a presence beyond just performing and increases his earnings through the management and production of others.
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Apart from music, Playboi Carti also has a good base following in fashion. His clothing line, Opium, and his signature style have seen him have regular collaborations with luxury brands. He has been featured in several luxury campaigns and continues to generate income from merchandise sales. Such collaborations contribute a substantial portion of his total income.