Why was Cuffem banned? Adin Ross defends Kick Streamer amid controversy

Cameron "Cuffem" Jordan, a popular online streamer, has been banned from the streaming platform Kick. The ban followed a live stream he hosted on July 10, 2025, which he labeled a “lean mukbang.” In the stream, he drank from double cups, which are often linked to lean, a recreational drug mix of cough syrup and soda.

Cuffem stated during the stream that the drink was fake. He also said it was meant only for content. However, Kick still took action and removed his account from the platform. The Kick Bans website shows that his account was banned the same day the stream aired.

Following the ban, fellow streamer Adin Ross came to Cuffem’s defense. Ross said the drink was a prop and bought online. He also asked Kick to review and reverse the ban. The incident has caused debate about rules, streaming content, and platform guidelines.

What exactly happened during the “lean mukbang” stream?

Cuffem streamed live on Kick on July 10, 2025. During the stream, he drank from double cups while calling it a “lean mukbang.” The term refers to a content style where people eat or drink large amounts on camera. But in this case, it caused confusion because lean is a real drug made from codeine cough syrup and soda.

At the start of the stream, Cuffem made a disclaimer.

He said, “All right, by the way, chat, this is all fake. I'm just calling them these names for the content. Okay? This is all fake,” he told viewers. “It's not real, obviously, my n***a. Why would I do this? You know what I'm saying? I'm sober.”

Even though he explained it was fake, Kick still banned his account. His page on the platform is no longer active. Kick has not released an official statement yet, but the Kick Bans site confirms that the account was removed.

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Why did Kick decide to ban Cuffem?

Kick likely banned Cuffem due to the platform's rules about drug use or promotion. Even though he said it was fake, the act of pretending to drink lean might still fall under content that breaks terms of service. Viewers may have reported the stream, or Kick staff may have reviewed it themselves.

Lean is a controlled substance. Even jokes or props related to it can lead to problems on public platforms. Companies often take action to avoid promoting drug use to young or impressionable viewers.

A fan account, @BestfriendKick, also pointed out that Cuffem made a clear disclaimer. But this may not have been enough to protect him. Platforms like Kick often act on the side of caution. Even a fake act can lead to bans if it appears too real or if it sends the wrong message.

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How did Adin Ross respond to Cuffem’s ban?

Adin Ross, one of Kick’s most popular streamers, spoke out after the ban. Adin defended him and said the liquid was not real lean. Ross explained that it was a prop bought online.

“I can tell you guys it wasn't real lean,” he said during a live clip. “Kick, if you can please unban him. He made it very clear.”

Ross also showed support in a joking tone, saying, “We bought it off eBay. If y’all don’t unban him then y’all gotta ban me too. I got a pint of wock in the back right now.” His comments show both serious concern and humor.

Ross also opened up about his own past use of lean.

In another stream with fellow creator N3on, he said, “I spent over a million dollars on the drug.” He added, “But we don’t buy drugs anymore. F*** drugs. Lean is horrible though, bro.”

His personal story adds weight to his request that Kick not punish fake or joke content about drugs.

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