Who is Natalie Reynolds? Everything we know about the viral Kick streamer outside TikTok HQ

Natalie Reynolds first drew attention online in 2022 with short dance and lip-sync clips on TikTok. Over the next few years, she expanded her content to include prank sketches and light banter featuring her boyfriend, Zachary “Zack” Huelsman.

By early 2025, she had amassed more than 5.5 million subscribers on YouTube and over 133,000 followers on Instagram. In addition, she began livestreaming regularly on Kick, where she counted more than 33,000 followers before recent events brought her to wider notice.

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Natalie Reynolds' prank at Lady Bird Lake sparked widespread criticism

In late May 2025, Natalie Reynolds took part in a livestream scavenger hunt in Austin, Texas, organized around various online personalities. During one segment, she offered a homeless woman $20 to jump into Lady Bird Lake, even though the woman could not swim.

When the woman began to call for help, Reynolds and her group reportedly walked away, leaving first responders to rescue her from the water. Many viewers condemned the stunt as irresponsible and dangerous.

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Natalie Reynolds lost her TikTok account and was seen pleading outside its headquarters

Soon after the lake incident, TikTok banned Natalie Reynolds' account, cutting off her largest platform. On 9 June 2025, a video posted on X showed her pacing and tearfully begging at the glass doors of TikTok’s Los Angeles office.

In the clip, Reynolds pleads,

“Please, I just want my account back,”

While pressing her face against the window. The emotional scene quickly went viral, drawing both sympathy and scepticism from online audiences.

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Online reactions have been sharply divided over her actions

Some viewers saw Natalie Reynolds' public display as genuine regret, while others suspected a staged attempt to win back followers.

One commenter on X wrote, “I can’t swim – I can only float,”

Echoing the words of the homeless woman in the original video and criticising Reynolds for endangering someone who lacked swimming skills. In contrast, Reynolds claimed in a separate video,

“I will be pursuing legal action against the creator that did this,”

Suggesting she believed another influencer had orchestrated her account ban.

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She remains active on other platforms despite the controversy

Although TikTok is no longer an option, Reynolds continues to post edited highlights on YouTube and photos on Instagram. Her Kick streams go on as scheduled, and she interacts with her 33,000-plus followers there.

While some sponsors have paused collaborations, she has not announced a full break from content creation. Natalie Reynolds' ability to pivot to alternative platforms underscores how creators today can maintain visibility even after major setbacks.

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Her story highlights the risks of seeking viral moments online

Natalie Reynolds’s journey illustrates both the rapid rise and sudden fall that can accompany social media fame. A single controversial prank led to a major platform ban and global scrutiny. At the same time, her public reaction has reignited debates about the boundaries of online entertainment and creator accountability.

As of 11 June 2025, it remains unclear whether Natalie will adapt her approach or if further controversies lie ahead. Either way, her experience serves as a reminder that viral content can carry serious real-world consequences.

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